Stage 1:
Startup Vision
To you, your idea and how that converts to a business are obvious!
In business, you have to be able to convince others that your vision is both obvious and likely to succeed.
Overview
Purpose
Describe your new business idea as a vision story that inspires others.
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Clarify your business idea.
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Test your vision on others.
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Review, then either:
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Progress as is
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Refine
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Find another idea.
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Objectives
​Result
A compelling startup vision you can hold as your guiding light, and share to enthuse and motivate others as you develop your business.
Rework Your Vision
From the feedback you've received, is there anything you can do to improve your vision or business idea?
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Refine your idea, vision, and how you tell the story.
If your changes are major, go back and test your story again.
Decide: Is Your Business Idea Golden?
Make a conscious decision about your business idea, vision, and story.
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How has your vision gone down?
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If it hasn't been well received by your audience, decide if the story is badly told, or if your idea is just not strong enough to invest time and money in.
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If you choose to commit, go to Business Plan, the next Framework stage, where you design a business based on your vision.
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Quitting now is not a failure, it's an opportunity to try something else while you still have energy and resources to spare.